Google Public Policy Blog: July 2013

Increasing Online Awareness of Mental Health Services

Tuesday, July 16, 2013

Posted by Susan Molinari, Vice President, Public Policy and Government Relations

Nearly 45 million Americans are affected by illnesses like depression, bipolar disorder and schizophrenia. Every day, thousands of nonprofit organizations across the country are providing critical life-saving assistance for people who increasingly turn to online communities for help.

On Wednesday, Google, Twitter and Facebook are joining the national conversation about mental health in the United States and will host a training session for mental health organizations - both large and small - about how to use social media platforms to raise awareness and create new avenues for public discussion. The presentations will include best practices for setting up organizational accounts, building communities of followers, conducting outreach, integrating multimedia, and measuring success.

The training session will be hosted in Google’s Washington DC office from 1:30 - 3:30 pm. Attendees can register to join the event or watch the livestream on YouTube.

Ad Networks Agree on Industry Best Practices to Combat Piracy and Counterfeiting

Monday, July 15, 2013

Posted by Susan Molinari, Vice President, Public Policy and Government Relations

With more than 30 trillion individual pages on the web, online piracy and counterfeit remains a challenge. Google takes that challenge seriously. Using cutting-edge technology like YouTube’s Content ID and innovative copyright removal tools for Web Search, we develop and deploy antipiracy solutions with the support of hundreds of Google employees. In addition to developing legitimate, innovative, and convenient content offerings (such as Google Play and YouTube, through which our partners together generate hundreds of millions of dollars), we continue to develop solutions to help fight piracy and counterfeit online. We think one of the most effective ways to do this is to cut off the money supply to rogue sites that specialize in piracy or counterfeiting. To that end, in 2012 we disabled ad serving to 46,000 sites for violating our policies on copyright infringing content and shut down more than 82,000 accounts for attempting to advertise counterfeit goods. Nearly 99% of our account suspensions were discovered through our own detection efforts and risk models.

There's always more that can be done by the industry to starve these infringing sites of advertising revenues. Today, working with the White House’s Office of the U.S. Intellectual Property Enforcement Coordinator (IPEC), the Interactive Advertising Bureau (IAB), and other leading ad networks, we are pleased to participate in a set of voluntary Best Practices and Guidelines for Ad Networks to Address Piracy and Counterfeiting. Under these best practices, Ad Networks will maintain and post policies prohibiting websites that are principally dedicated to selling counterfeit goods or engaging in copyright piracy from participating in the Ad Network’s advertising programs. By working across the industry, these best practices should help reduce the financial incentives for pirate sites by cutting off their revenue supply while maintaining a healthy Internet and promoting innovation.

A few easy tools the whole family will love

Tuesday, July 9, 2013

Posted by Matthias Helier, Staff Software EngineerThis summer we’re posting regularly with privacy and security tips. Knowing how to stay safe and secure online is important, which is why we created our Good to Know site with advice and tips for safe and savvy Internet use.1. Turn on SafeSearch in Google SearchSafeSearchSearch Settings page

You can turn SafeSearch on or off from the Search Settings page2. Save and lock your preferences3. Turn on YouTube Safety Mode YouTube Safety ModeCommunity Guidelines

Click the button that says “Safety” at the bottom of any YouTube page, and then choose your preferences4. Lock your Safety Mode preferenceslock YouTube Safety Mode5. Turn on SafeSearch on mobilegoogle.com/preferencesGood to Know(Cross-posted from the Official Google Blog)

Public Policy Blog

Increasing Online Awareness of Mental Health Services

Ad Networks Agree on Industry Best Practices to Combat Piracy and Counterfeiting

A few easy tools the whole family will love

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