Public Policy Blog
Updates on technology policy issues
Continued progress on fighting piracy
Friday, October 17, 2014
Today we’re publishing a refreshed
How Google Fights Piracy
report
, which explains how we combat piracy across our services. This new version updates many of the numbers from the 2013 version and lists a few other developments in the past year:
Ad formats.
We’ve been testing new ad formats in search results on queries related to music and movies that help people find legitimate sources of media. For the relatively
small number
of queries for movies that include terms like “download,” “free,” or “watch,” we’ve begun to show the following:
We’re also testing other ways of pointing people to legitimate sources of music and movies, including in the right-hand panel on the results page:
These results show in the U.S. only, but we plan to continue investing in this area and plan to expand internationally.
An improved DMCA demotion signal in Search.
In August 2012 we first
announced
that we would downrank sites for which we received a large number of valid DMCA notices. We’ve now refined the signal in ways we expect to visibly affect the rankings of some of the most notorious sites. This update will roll out globally starting next week.
Removing more terms from autocomplete, based on DMCA removal notices.
We’ve begun demoting autocomplete predictions that return results with many DMCA demoted sites.
Every day our partnership with the entertainment industry deepens. Just this month we launched a
collaboration
with Paramount Pictures to promote their upcoming film “Interstellar” with an interactive website. And
Content ID
(our system for rightsholders to easily identify and manage their content on YouTube) recently hit the milestone of enabling more than
$1 billion in revenue
to the content industry.
In addition to strengthening these relationships, we continue to invest in combating piracy across all our services.
Posted by Katherine Oyama, Sr. Copyright Policy Counsel
Launching YouTube for Government
Thursday, October 2, 2014
Cross-posted from the
Google Politics & Elections Blog
Posted by Brandon Feldman, YouTube News & Politics
From live streams of the
State of the Union
and
legislative hearings
, to
explainer videos
on important issues and
Hangouts
with constituents, YouTube has become an important platform where citizens engage with their governments and elected officials.
In order to help government officials get a better idea of what YouTube can do, we are launching
youtube.com/government101
, a one-stop shop where government officials can learn how to get the most out of YouTube as a communication tool.
The site offers a broad range of YouTube advice, from the basics of creating a channel to in-depth guidance on features like live streaming, annotations, playlists and more. We’ve also featured case studies from government offices around the world that are using YouTube in innovative ways.
If you're a government official, whether you are looking for an answer to a quick question or need a full training on YouTube best practices, we hope this resource will help you engage in a rich dialogue with your constituents and increase transparency within your community.
Labels
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5
Ad
2
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11
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2
Anti-defamation league
1
Book Search
16
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11
Business Issues
26
Buzz
1
buzzemail
1
Canada
1
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18
Chrome
1
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2
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19
Congress
10
Constitute
1
copyright
7
Cuba
1
Cybersecurity
9
D.C. Talks
16
Digital Due Process
1
Digital Playbook
1
Economic Impact
5
Economy
13
ECPA
4
Elections
24
email
1
Energy Efficiency
29
Europe
2
FCC
7
fellowship
2
Fighting Human Trafficking
1
Free Expression
54
Geo
1
Gmail
1
GNI
2
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5
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2
Google for Entrepreneurs
1
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2
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1
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1
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78
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33
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1
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5
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1
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1
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1
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1
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19
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46
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1
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1
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1
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1
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24
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5
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2
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11
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23
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93
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1
Public Policy Blog
806
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3
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1
search
3
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17
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3
spectrum
4
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5
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6
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1
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71
Trade
3
Transparency Report
4
White Spaces
23
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1
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5
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5
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4
YouTube for Government
1
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